Monday, February 14, 2011

Weather: Why ask the customer when you can know it before the Call?

Talking about the weather is the best way of breaking the ice... "How is the weather today in XYZ?" 
Now imagine if you get a call from someone, and he/she says "Seems like there is a heavy snowfall in XYZ today" or "You must be enjoying the bright Sunny Day", what would be the impact? a few of them:-
1) The Customer would get a good feeling
2) One can predict what would be the mood of the person being called, and drive the tone of the call.
3) The person receiving the call doesn't have to encounter the boring question, saving the caller time too :)

We leveraged Linkedin, Twitter, Google apps... Then why not have the classical weather info too?



So how do we get that done... very simple:-


1) Go to the Admin Link >> Application Customization >> Contacts >> Contact Web Applet
2) Create a New Web Applet and give it some name (for eg Web 2.0 , weather or Linkedin, or Profiling Tools :) )
3) Fill in the values for the other parameters:-
     >Location : Detail Page
     > Type : HTML
     > In the Web Applet HTML section paste the following code

 If you need only the weather section:

<script type="text/javascript" language="javascript1.2" src="http://weatherreports.com/jscript.html?width=300&height=250&theme=white&location=%%%PERSONAL_LIST_ZIP%%%&units=f">
</script>
<div><a href="http://www.weatherreports.com/"><small>Free Weather Reports</small></a></div>

 If you need all 3 viz google maps, linkedin, weather (Like the screen shot above):


<table> <tr><td>
<iframe width="400" height="350" frameborder="0" scrolling="no" marginheight="0" marginwidth="0" src="http://maps.google.com/maps?f=q&amp;source=s_q&amp;hl=en&amp;geocode=&amp;q==%%%Personal_ADDR_Address1%%%,%%%Personal_ADDR_Address2%%%,%%%Personal_CITY_City%%%,%%%PERSONAL_LIST_USSTATE%%%,%%%Personal_PROVINCE_Province%%%,%%%PERSONAL_LIST_ZIP%%%,%%%Personal_COUNTRY_Country%%%&amp;ie=UTF8&amp;hq=&amp;hnear==%%%Personal_ADDR_Address1%%%,%%%Personal_CITY_City%%%,%%%PERSONAL_LIST_USSTATE%%%,%%%Personal_PROVINCE_Province%%%,%%%PERSONAL_LIST_ZIP%%%,%%%Personal_COUNTRY_Country%%%&amp;output=embed"></iframe>
</td><td>
<iframe frameborder="0" name="content" id="content" scrolling="auto" src=http://www.linkedin.com/search?search=&sik=1208482857531&keywords=%%%First_Name%%%+%%%Last_Name%%%+&sortCriteria=4 width="650"  height="350"></iframe></td>
<td>
<script type="text/javascript" language="javascript1.2" src="http://weatherreports.com/jscript.html?width=300&height=250&theme=white&location=%%%PERSONAL_LIST_ZIP%%%&units=f">
</script>
<div><a href="http://www.weatherreports.com/"><small>Free Weather Reports</small></a></div>
</td>
</tr>
</table>


4> Click on Save

Now you have create a related section, a Web Applet that will automatically search for Contact's Zip code and show you the exact weather.

Now all you have to do is expose this related section in your Contacts detail page, by clicking on Edit Layout link on the same page, adding the newly created web applet.

Thats it... :) A simple strategy, but effective... and yea also simple to attain :)

Do leave you comments/doubts. Hope this Helps!!!
  





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1 comment:

  1. If i want's to use facebook/ Twitter search instead of linkin what should i have to change???

    ReplyDelete